Ensure your postings are always of the highest quality with size guide and collection of templates.


Size Dimension (inch) Dimension (mm) Dimension (px)
Profile Photo 0.37 x 0.37 in 9.31 x 9.31 mm 110 x 110 px
Square Images 3.6 x 3.6 in 91.44 x 91.44 mm 1080 x 1080 px
Images 3.6 x 4.5 in 91.44 x 114.3 mm 1080 x 1350 px
Stories 3.6 x 6.4 in 91.44 x 162.56 mm 1080 x 1920 px

Instagram stands out among other social networks as the easiest and most effective platform to share your photos and videos be it a selfie, posting about your product and service or even announcing an event. High-quality and appropriately-sized images and videos will help distinguish your feed from the rest, especially on this visual-first platform.

Profile photo
The recommendation size is a square-sized image of 160 x 160 pixels with the minimum size at 110 x 110 pixels. Do note though that Instagram will crop your photo into a circle.

Square images
Previously, Instagram only allowed square images at 640 pixels but now you can upload images as large as 1080 x 1080 pixels. Smaller images are still acceptable but using the full resolution will be better to make sure the detail of your photo is captured.

Landscape and portrait images
Apart from square images, you can upload landscape and portrait images. For both orientations, it’s recommended to keep your image at 1080 pixels wide. Portrait images would look best at 1080 x 1350 pixels while landscape images are best displayed at 1080 x 566 pixels.

You can also post stories on your Instagram account which are photos, images or even text posts that’ll last 24 hours before “expiring” and can be accessed by tapping or clicking on your profile or image. Instagram stories are displayed in portrait orientation with the best size for display being 1080 pixels wide by 1920 pixels tall or aspect ratio of 9:16. You can scale down by retaining this ratio to sizes like 900 x 1600 pixels or 720 x 1280 pixels.